New data shows how entertainment giants can compete with Netflix

In the increasingly competitive streaming market, emerging data reveals strategies for rivals like Disney and Warner Bros Discovery (WBD) to effectively compete with Netflix. As the dominant player, Netflix continues to lead with its vast library and original content. However, Disney and WBD can leverage their unique strengths, such as Disney’s strong brand identity and WBD’s massive content archives, to carve out significant market shares. A key strategy highlighted is focusing on localized content, catering to regional tastes that Netflix might overlook. Additionally, enhancing user experience through personalized recommendations and seamless interface design could attract and retain more subscribers. Bundling offers and competitive pricing are also critical factors that could sway loyal Netflix customers to try other platforms. By implementing these insights, Netflix’s competitors have a promising roadmap to become more formidable players in the streaming landscape.

Business Insider Africa