In the third quarter of 2025, AM/FM radio continues to be a dominant force in audio listening habits, according to new Nielsen data. The report highlights that 62% of daily listening time is dedicated to AM/FM radio, underscoring its enduring popularity despite the rise of digital platforms. This significant percentage reflects the medium’s resilience and appeal to a broad audience base looking for reliable, traditional audio content. The findings emphasize how AM/FM radio remains a staple for daily information and entertainment, providing insights for advertisers and broadcasters aiming to maximize reach. With the ever-evolving landscape of audio options, these statistics reveal the consistent value and influence embedded in AM/FM radio. As digital competitors grow, the data reaffirms the importance of integrating traditional radio strategies for a comprehensive media approach.
Barrett MediaNew data shows when missile sirens are most likely in Israel
In Israel, missile sirens are an all-too-common occurrence, prompting citizens to seek safety often at the most inconvenient times. Newly analyzed data reveals a surprising